K
orean beauty trends have gained immense popularity worldwide in recent years. These trends have revolutionized skincare routines and attracted a large following of beauty buffs. What makes Korean beauty trends so appealing is their emphasis on achieving healthy, radiant skin through a holistic approach. This skincare routine focuses on prevention, customization, and a gentle yet effective regimen.
The Korean beauty industry is known for its innovative products, unique formulations, and dedication to research and development. Korean skincare brands often incorporate natural ingredients, advanced technologies, and centuries-old beauty secrets. This combination of tradition and innovation has fascinated people around the globe, leading to the widespread adoption of these products.
Korean beauty trends emphasize self-care and make skincare routines enjoyable rituals. They encourage individuals to take time for themselves, pamper their skin, and embrace a skincare routine as a form of self-expression. With their focus on achieving the coveted “glass skin” complexion and addressing specific skin concerns, these beauty trends have become a global phenomenon, inspiring countless people to enhance their skincare routines and achieve healthy, glowing skin.
Check out important Korean beauty trends you should have in your corner…
#1. Double cleanse
Double cleansing is a popular Korean beauty trend that involves using two different cleansers to deeply clean the skin. The first step is to use an oil-based cleanser which helps remove oil-based impurities like makeup and excess sebum. The second step is to use a water-based cleanser to eliminate water-based impurities such as sweat and dirt. By double cleansing, you can achieve a thorough cleanse, prevent clogged pores, and allow other skincare products to work more effectively. It’s important to choose the right cleansers for your skin type and to double cleanse in the evening to remove makeup and accumulated dirt.
#2. Honey skin
This is a trend that focuses on achieving a complexion that is smooth, plump, and glowing, resembling the texture and radiance of honey. It emphasizes intense hydration, nourishment, and a healthy skin barrier. Honey skin prioritizes deep hydration to keep the skin moisturized and supple while nourishing the skin and maintaining a healthy skin barrier. It also embraces techniques that enhance the skin’s natural glow, which may include using illuminating primers or adding a few drops of liquid highlighter to the foundation for a subtle radiance.
#3. Essence
Essence is a popular Korean beauty trend that involves using a lightweight, watery skincare product after cleansing and toning. It is a concentrated product that delivers hydration and active ingredients to the skin. It is applied by gently patting or swiping on the face and neck.
Essence provides deep hydration, improves skin texture, evens out skin tone, and enhances the effectiveness of other skincare products. It is an important step in Korean skincare routines, promoting a well-hydrated and radiant complexion. Incorporating essence into your skincare routine can help boost hydration and improve the appearance of your skin.
#4. Glass skin
Glass skin is a highly sought-after Korean beauty trend that aims to achieve a complexion reminiscent of smooth, flawless, and translucent glass. The key characteristics of glass skin include a dewy, luminous appearance with a poreless and reflective quality.
Intense hydration, skin layering (which involves applying multiple lightweight layers of hydrating and nourishing products), and a healthy glow are all important aspects of the glass skin. In addition, minimal and natural-looking makeup is often used to enhance the glass skin effect. Light and sheer makeup allow the natural beauty of the skin to shine through, while liquid or cream highlighters are used to accentuate the natural glow of the face. Finishing sprays, such as hydrating or dewy setting sprays, can be applied to further enhance the glass-like appearance.
#5. Jamsu
Jamsu is a unique Korean makeup setting technique that has gained popularity for its ability to create a matte, long-lasting finish. After applying foundation and concealer, a layer of loose or pressed baby powder is generously applied all over the face, focusing on areas prone to oiliness. The excess powder is gently pressed into the skin using a makeup sponge or puff. Once the powder is applied, the face is submerged or dunked into a bowl of cold water for approximately 15 to 30 seconds. This step allows the powder to set and adhere to the skin, creating a smooth, matte finish.
Jamsu is particularly beneficial for those with oily or combination skin as the technique helps control excess oil and shine throughout the day. In addition to oil control, Jamsu can provide a blurring effect, minimizing the appearance of pores and fine lines. It helps create a smooth canvas for further makeup application and can result in a flawless, airbrushed-like finish.
#6. Natural and herbal trend
The Korean natural and herbal beauty trend focuses on incorporating plant-based ingredients into skincare and beauty routines. This includes botanical extracts, plant oils, herbal extracts, and traditional Korean medicinal herbs. These ingredients are believed to offer various benefits, such as hydration, soothing properties, antioxidant effects, and skin revitalization. Many Korean beauty brands also draw inspiration from Hanbang principles and use herbal ingredients like ginseng, licorice root, green tea, and mugwort. These ingredients are valued for their balancing, healing, and rejuvenating properties.
#7. Facial massage and Gua Sha
Facial massage involves the application of gentle pressure and rhythmic movements on the face. It aims to improve blood circulation, stimulate lymphatic drainage, and relax facial muscles. Gua sha is a traditional Chinese technique that has gained popularity in Korean skincare. It involves using a flat, smooth tool, typically made of jade or rose quartz, to gently scrape the skin. The scraping motion, when applied with proper technique, helps increase circulation, release tension, and promote lymphatic drainage.
Facial massage can be performed using fingertips or specialized facial massage tools, such as rollers, wands, or gua sha stones. Jade rollers are often used to gently roll over the skin, while gua sha stones are used for scraping motions along specific areas of the face. These tools can enhance the massage experience and provide a cooling effect, especially when kept in the refrigerator before use.
Featured image: @cayskin/Instagram
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