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ver the years, makeup has remained an essential part of many women’s daily routine—from simple a lipstick touch to a full-coverage glam. And with the rise of social media, especially TikTok, makeup looks have become even more diverse and creative and the latest makeup trends are proof of this. From natural, barely-there makeup to heavy face beats, there’s no limit to the different techniques one can use to enhance their features. It’s also great to see makeup artists receiving the accolades they deserve.
When next you see your favorite celeb step out looking dashing, say a quick prayer of gratitude for their glam team. Celebrity makeup artists rely on creative skills and techniques they have practiced and tested over time to create snappy red-carpet looks. These looks, once spotted on celebrities, then serve as the starting point for many of the trends that take the beauty world by storm.
Now that makeup has become a prominent subject, the beauty industry is also becoming more inclusive, with a vast range of products catering to different skin tones, types, and preferences. This has made it easier for more women to experiment with makeup and find products that work best for them. For 2023, makeup enthusiasts seem to be all about more subtle, more artistic and much easier approaches to makeup.
Check out the 2023 makeup trends our editors are totally loving…
#1. Powder foundation
Additionally, it is easy to apply and blend, making it perfect for beginners or those who prefer a minimalist approach to their makeup routine. You can apply it with a brush or sponge for a seamless, natural finish. Powder foundation is convenient and perfect for those who are always on the go. It’s lightweight and easy to carry in your purse or makeup bag, so you can touch up your makeup throughout the day without the need for a full face of products.
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Powder foundation has become a popular choice for many makeup enthusiasts, and for good reason. It’s perfect for those who prefer a natural makeup look as it provides a lightweight, sheer coverage that evens out your skin tone without looking heavy or cakey. Another advantage of powder foundation is that it’s ideal for those with oily skin. Traditional liquid foundations sometimes exacerbate oiliness and cause makeup to slide off. However, powder foundation helps absorb excess oil and keeps your skin looking matte and fresh all day long.
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#2. Popping lips
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The bold lip trend is one of the statement-making 2023 makeup trends we love. It’s about choosing a color that stands out and draws attention to your lips, rather than just using a neutral shade to complement the rest of your makeup. This trend has gained popularity for a few reasons. For one, it’s an easy way to add some drama and glamor to your look without having to do a lot of extra work. Just swipe on a bold lipstick, and you’re good to go.
You can either opt for a classic red or a bright pink lipstick or try something more unexpected, like a deep purple or a subtle metallic shade. And with so many finishings available — matte, glossy, satin — you can choose one that suits you.
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Hopping on the bold lip trend is perfect for spring because it pairs well with lighter, subdued makeup looks. If you’re wearing a simple, fresh-faced beat with just a touch of mascara and some blush, a bold lip can be the perfect finishing touch. It adds a pop of color and personality without overwhelming your face.
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#3. Bare makeup
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The bare makeup trend uses minimal products to achieve a fresh-faced, dewy look perfect for spring. The great thing about bare makeup is that it’s so easy to achieve. Only a few key products — like a tinted moisturizer, a swipe of mascara, and a touch of blush — are all you need to create a beautiful, natural look. And with the focus on healthy, glowing skin, you’ll feel good and radiant no matter where your day takes you.
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This bare makeup trend is a refreshing change from the heavy, full-coverage looks we’ve seen in the past. Plus, it’s perfect for those days when you want to look put together, but don’t want to spend a lot of time on your makeup. And let’s not forget about the benefits for your skin. By using minimal products, you’ll give your skin a chance to breathe and stay healthy. With the focus on hydration and glow, you’ll help your skin look its best for years to come.
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#4. Smoked-out wings
The classic winged eyeliner has undergone a smoky transformation, and oh boy, does it look fabulous! Although they’ve been around for a minute, the demand for this eye makeup has reached a fever high. This edgy, sultry look is perfect for squeezing some drama into your makeup routine.
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Why is this on everyone’s 2023 makeup trends list, and also gets the approval of top editors this season? Well, for starters, the smoked-out wing is incredibly versatile. It’s amazing for all eye shapes and colors. Plus, it adds depth and dimension to your eyes, making them look bolder and more alluring. But that’s not all. The smoked-out wing is also super easy to achieve, even for makeup newbies. All you need is a good eyeliner and some blending skills, and voila, you’re ready to rock this look like a pro.
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#5. Frosted lipstick
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This retro ’90s trend has made a comeback, and it’s better than ever. Frosted lipstick is all about adding a metallic sheen to your lips, creating a gorgeous, multidimensional effect that’s perfect for a slew of events. But why is this trend getting the stamp of approval this season? Well, frosted lipsticks are incredibly utilitarian. They come in multiple shades and finishes, from subtle rose golds to bold metallic hues, so you can find the perfect option to match your mood and outfit.
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Frosted lipstick breathes texture and interest into your makeup look. It can be worn alone for a bold statement or layered over your favorite matte lipstick for a stunning ombré effect. This lipstick is also surprisingly easy to wear and nourishing. Unlike matte lipsticks which can be drying and unforgiving, frosted lippies are often formulated with nourishing ingredients that keep your lips soft and supple.
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#6. Tinted serum
The tinted serum is one of the latest occurrences in the sea of 2023 makeup beauty trends, and it’s no wonder why beauty lovers are raving about it this season. This lightweight, hydrating formula combines the benefits of a skincare serum with a touch of color, giving you the best of both worlds. It provides just enough coverage to even out your skin tone and gives you a natural, dewy finish, without feeling heavy or cakey.
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The tinted serum is packed with skin-loving ingredients that nourish and protect your skin. From hyaluronic acid to vitamin C, these powerful ingredients work together to hydrate, brighten, and improve your skin’s texture and tone over time. It can be worn alone for a sheer, natural look, or applied under your favorite foundation for extra coverage and staying power.
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#7. A soft or crystal cut-crease
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With cut crease, you can achieve that dramatic “Instagram-worthy” makeup look that will have your followers double-tapping and asking for your secrets. Embrace this viral trend this spring with either a subtle blend for day time or a crystal, shimmery approach for an evening look. Whether you’re going for a daytime chic look or a glamorous evening vibe, cut creases can be worked to elevate your makeup game to the next level.
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This trend defines your eye shape with a sharp curve, and ushers in a dramatic and bold look that’s sure to turn heads. Not only does it give you a sultry, statement-making vibe, but it also makes your eyes pop and adds depth and dimension to your overall look. Let’s be real, who doesn’t want to stand out from the crowd?
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Featured image: @jessyjphoto/Instagram
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