As the winter chill descends upon us, a reliable and stylish puffer jacket becomes an essential wardrobe piece. Puffer jackets, known for their insulating properties and trendy designs, have become a winter staple for fashion-conscious men. With a plethora of brands vying for attention, it can be challenging to navigate the market and find the perfect puffer jacket for men.
As winter approaches, investing in a high-quality puffer jacket is a must. The brands mentioned in this article, while they are somewhat lesser known, have proven themselves, providing a range of options to cater to different preferences and budgets. Whether you prioritize luxury, sustainability, or technical performance, these puffer jacket brands have you covered, ensuring you stay warm and stylish throughout the winter season.
Here are the best unpopular puffer jacket brands to try out this winter…
#1. Rocky Mountain Featherbed
Clear up any misconceptions: Rocky Mountain Featherbed isn’t engaging in a national park guide cosplay; rather, it’s the iconic outerwear that has influenced the park’s aesthetic. Originating in Jackson Hole, Wyoming, during the 1960s, the brand faced closure in the ’80s, only to be revitalized by a Japanese company in 2005. Today, this company meticulously crafts coats to match the stringent, ultra-luxurious, and ultra-rugged standards of the original designs. While Rocky Mountain Featherbed jackets may come with a substantial price tag, they epitomize the perfect transition from spirited, frontier-like days to sophisticated evenings at the Aspen Film Festival.
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#2. Entire Studios
Fresh on the scene, Entire Studios emerges as the go-to choice if your winter style leans more towards “space suit” than the traditional “snowsuit.” Established in 2020 by a dynamic New Zealand duo and headquartered in Los Angeles, this brand is making waves with parkas that are set to capture attention on the most fashionable streets worldwide, and perhaps even in the far reaches of the universe. Featuring distinctive cropped designs with geometric stitching, these parkas are generously filled with snug 650-grade down, boasting sky-high collars that promise to keep you just as warm in 2023 as they would in the distant future of 3023.
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#3. Goldwin
Nestled in the Hokuriku region of Japan, renowned for its abundant snowfall and top-tier ski resorts, Goldwin emerges as a leading outdoor brand with a distinct focus. Goldwin’s purpose-built parkas eschew flashy embellishments; instead, they feature a subtly embroidered triple-mountain logo on the jackets’ fronts. This understated design contributes to the brand’s “If You Know, You Know” (IYKYK) allure. Goldwin’s commitment to excellence is evident in its meticulous attention to shape and structure, creating a visual impact that effortlessly stands out without overtly seeking attention. These down coats are tailored for individuals who prioritize functionality over showmanship, making them the perfect choice for those uninterested in eliciting admiration from hype enthusiasts—though, ironically, such accolades may still come your way.
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#4. And Wander
And Wander, a Japanese label, emerged from the collaboration of two designers from Issey Miyake who shared a passion for the outdoors. Their vision extended beyond mere inspiration from Gorpcore; they sought to blend outdoor functionality with genuine fashion expertise seamlessly. The brand’s assortment of puffer jackets not only boasts basecamp-ready features like diamond-quilted stitching, waterproof taped zippers, and packable Pertex shells but also transcends the traditional outdoor aesthetic. While designed with the rugged demands of hiking in mind, these puffers effortlessly transition to urban landscapes, making them ideal for strolling through snowy city streets on a Saturday afternoon. The brand’s more robust options may even border on being “too warm,” especially if reserved for the daily commute. Yet, when confronted with sub-zero Real Feels in the heart of February, one might argue that a bit of extra warmth is a welcome luxury.
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#5. Crescent Down Works
The term “down” is prominently featured in the name of this Seattle-based brand, and it’s not merely a strategic move for SEO purposes. Since 1974, CDW has been crafting some of the finest made-in-America puffer jackets. Despite its longevity and quality offerings, CDW has maintained a somewhat understated profile, much like its straightforward and timeless designs. For those seeking more than just a jacket with added insulation, CDW has an extensive range to explore. The brand has conscientiously incorporated ethically sourced goose-down feathers into an array of products, spanning from button-down shirts and bomber jackets to tote bags and even slippers. CDW ensures that you stay warm not only in your puffer jacket but also in various other stylish and cozy essentials, making the brand a versatile choice for those chilly mornings when you’re on a mission to grab the newspaper.
Featured image: @philadelphiaeagles via @protrending/Instagram
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