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023 was truly a transformative year in the beauty world thanks largely to the creative forces of TikTok and content creators. They brought glowy complexions back in vogue with the ubiquitous clean girl aesthetic. Shimmering eyes had their mainstream moment too, blinding us with graphic glitter patterns and metallic accents. Now that we’ve settled into the new year, it’s time to pump your beauty standing and find out which of the 2023 trends you’ll be charging with well into 2024.
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Check out the top 2023 beauty trends that spilling over into 2024…
#1. Glowy, dewy skin
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The clean girl aesthetic and its glowy, dewy complexion is a look we never want to let go of. With its emphasis on hydrated, healthy-looking skin, it’s no wonder the trend necessitated a 5 to 10-step skincare routine. Expect serums and moisturizers to continue flying off shelves in 2024 as we strive for that effortless radiance. Besides, as I always say, you can never moisturize too much.
#2. Shimmering eyes
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2023 witnessed an epic battle between nude and shimmering eye shadows. But with glitzy concerts like Beyoncé’s Renaissance tour, shimmer definitively won, blinding audiences with its brilliance. We anticipate even more creative metallics and show-stopping shimmers in the new year. All that glitters is indeed gold.
#3. Glossy lip tints
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When it comes to shine and pomp, variety is the spice of life. We have Hailey Bieber to thank for the glossy, dripping lip craze of 2023. With overwhelmingly positive reviews of her glazed lip tints, expect more tinted glosses in diverse colors and flavors in 2024.
#4. Lifestyle makeovers
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TikTok introduced us to a myriad of imaginative lifestyle makeovers last year and they still sit gallantly on the top 2024 beauty trends we love to see. This includes Balletcore which centers around romantic tutus and buns, Mermaidcore which embraces iridescent makeup and beachy waves, Tomato Girl which uses vibrant cherry tones for a sun-kissed glow, and Clean Girl which focuses on fresh-faced dewy skin. Oh, we can’t forget Cottagecore’s romanticized floral dresses and natural curls reminiscent of a country fairy tale.
These clever aesthetics blew up, creating engaging content and self-expression inspiration. Given how these vibrant makeovers sparked joy and creativity, expect even more in 2024! We anticipate seeing Jazzcore with its retro red lips and cat eyes inspired by the Roaring Twenties. Aliencore will likely take over as well embracing lime greens, purples, metallics, and gems for an otherworldly look. And why not tap into the magic of Wizardcore in 2024 with its galaxy eyes, jewel tones, and whimsical makeup? What vivid, joyful aesthetic will you try out this year? The sky’s the limit to crafting makeup looks that channel your individuality.
#5. Brighter blushes
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Thanks to Tomato Girl, bold blushes broke onto the scene, adding a healthy flush to makeup routines. Moving into the year, keep an eye out for even brighter, bolder blushes in unexpected shades. When it comes to a pop of cheek color, the redder, the better. Bold blushes and extra glam are some of the 2024 beauty trends we are already maximizing.
#6. Eyeshadow undertones
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In 2023, we saw more people experiment with color theory and complementary undertones in eye makeup. This opens up a whole new world of possibilities for stunning eye looks! Expect to see undertones fiesta. For instance, green eyeshadow blended with red undertones makes eyes pop, blue eyeshadow with subtle bronze undertones adds dimension, and purple eyeshadow with yellow-golden undertones brings a regal glow. We predict tutorials exploring undertone theory to go viral in 2024.
#7. Party girl makeup
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Party girl makeup is all about dialing up the drama and having fun with your look. We predict bolder, brighter eyeshadows with unexpected sparkly accents to take over nights out. Think electric purples, sparkling blues, and shimmering metallics ringing the eyes. Pair with fluttery false lashes in colorful tints and diamanté trims that make for a show-stopping glam.
Furthermore, graphic liners and gems for the face will likely surge in popularity and will be worthy accents of these 2024 beauty trends. Eccentric cut-crease liner, complete with colorful wings and gems clustered around the temples and cheeks, lends that Euro club kid vibe for hitting the dance floor in 2024. We also foresee party people emboldening their pouts with saturated, glossy lip colors in daring dark wines, shimmering champagnes, and deep plums.
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Featured image: Micaiah Carter via @ryandestiny/Instagram
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