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A fashion and pop culture writer who watches a lot…
Uniqlo and Marimekko have joined forces to unveil a new set of the iconic round shoulder bags by the Japanese lifestyle imprint. This time around, the series features three bags, all of which flaunt printed details. The shoulder bag is extremely versatile in terms of function, color, and design. The colorway includes black, white, and camel; each with the signature Marimekko circle print.
Upon first glance, Uniqlo’s shoulder bag may seem modest, but its purposeful curved silhouette is tailored for convenient on-the-go storage. Once integrated into your routine, reverting to flimsier alternatives becomes a challenge. If mere words don’t convince you, Uniqlo provides a helpful video demo on its site, showcasing the bag’s impressive design. Adding to its allure is the use of water-repellent fabric, ensuring your belongings remain both stylish and dry, even in unexpected downpours.
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Throughout much of 2023, the previous version of the bag was consistently sold out, further solidifying its status as a cult favorite. However, this year marks a turning point as Uniqlo appears to be meeting the demand with increased production, including a recent collaboration with Marimekko, the Finnish textile experts known for their vibrant and eccentric patterns.
While the original is still available in a myriad of colors reminiscent of a Crayola box, the subtly patterned Mekko joint stands out as a noteworthy update. Thus, we can expect Uniqlo’s unexpected sensation to continue dominating the charts in this new year.
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Marimekko dresses the bag in their signature Kivet motif, offering it in light gray, dark gray, and a warm ochre-tinged beige. The dots, a shade lighter than the base, create a subtle yet playful contrast. Smart details like piping ensure the bag retains its unique shape, while a waterproof finish keeps your belongings safe and sound. And at only $19.90, this bag is an absolute steal.
The Uniqlo x Marimekko 2024 shoulder bag has been available for purchase on the Uniqlo website and in stores since January 4. So ditch the predictable resolutions and embrace a colorful, joyful new year with Marimekko’s Kivet magic.
Featured image: Trend Hunter
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A fashion and pop culture writer who watches a lot of TV in his spare time. At Style Rave, we aim to inspire our readers by providing engaging content to not just entertain but to inform and empower you as you ASPIRE to become more stylish, live smarter and be healthier. Follow us on Instagram @StyleRave_ ♥